Philly Live!, Philadelphia, Pennsylvania

This entertainment and sports-themed destination lies in the center of the stadium district located in south Philadelphia, linking the stadiums and arenas for professional baseball, football, basketball and hockey. Featuring restaurants, sports bars and a market hall as well as a hotel and retail shops was designed to enhance the guest experience by increasing activity levels in the stadium district. RSM Design continues to be involved with the identity, master plan and city guidelines, and the design of the project's graphics image from vehicular and pedestrian wayfinding to unique one-of-a-kind sports specialty graphics. The graphics palette consists of contemporary abstractions of sports themes with the overlay use of local historic materials such as steel and brick.

RSM Design Services Provided: Architectural Graphic Design, Branded Placemaking, Wayfinding Systems, Specialty Graphics, Guidelines + Criteria Manuals