Disney's Beach Club Villas, Orlando, Florida

Located within The Walt Disney World Resort, this hotel and condominium "cottage" is inspired by the Victorian beach community of Cape May on the New Jersey shore. RSM Design took sketch books, watercolors, and cameras in hand to the Jersey coast to research the local vernacular and then create a detailed and hand crafted identity and wayfinding signage package to assist the guest in their navigation through this large resort complex.

RSM Design Services Provided: Visioning, Architectural Graphic Design, Wayfinding Systems, Branded Place Making, Bidding + Implementation, Fabrication Coordination