RSM Design is excited to announce the completion of our environmental graphic design work for the first phase of development at the Sands Casino Resort Bethlehem located in eastern Pennsylvania.
The Sands Casino Resort Bethlehem complex is woven into the existing fabric of the de-commissioned Bethlehem Steel plant. It is one of the most dramatic and [...]
RSM Design worked closely with the Sands marketing and operations teams to develop the naming, branding, logos, environmental graphic design and signage for the food, beverage and entertainment venues within the casino and hotel areas of the complex…six very diverse venues ranging from an Irish pub to an urban gourmet market hall to a sophisticated evening martini [...]
Throughout the design process for the environmental graphics palette at the Sands Casino Resort Bethlehem, RSM Design worked closely with the numerous consultants and client team, as well as the Smithsonian National Museum of Industrial History, to implement and incorporate artifacts of the steel process into the project. Historic relics original to the site, such [...]
While investigating and searching through the historic site of the Bethlehem Steel Plant, many old industrial and urban archaeological relics and artifacts were re-discovered. These one-of-a-kind artifacts provided inspiration for both the environmental graphic designs and rich palette of materials used for the Sands Casino Resort Bethlehem. RSM Design had a rare look into this [...]