Have you ever wondered how traffic engineers know how tall to make the letters on a freeway sign so that you still won’t miss the exit? Or how far away a person walking in a downtown street will see the entrance to that awesome new sushi restaurant? Or why you can see the Las Vegas [...]
The designers at RSM wanted to share with you a few ADA signage guidelines that we know will be helpful in your next project. Did you know that signage plaques using correct ADA standards must have…
• Letters that are all uppercase and be sans serif
• Letters measured vertically from the baseline that are 5/8″ minimum [...]
While munching on colorful macaroons, (thanks Caleb) the RSM team presented their individual research on color.
Color Theory applies to all aspects of our everyday life- from selecting a paint color for a room, the way contrast on a sign makes it legible, how you select your socks, to the exposure of a photograph. Color [...]
This week RSM University was led by senior designer “Professor” DJ Thomas on useful tools in Adobe Illustrator. Yes, our team is already expert at this program, however DJ started designing on the original version of Illustrator (for all of you youngsters, this was way back in 1988) and thought he would share his extensive [...]
As designers we continually remain students of the world around us. There are always new ideas, cultures, places, styles, methods and forms of inspiration to be soaked in and cultivated. So when it comes to learning, the more the better.
In order to nourish our passion for growing as designers, RSM Design has introduced a new [...]