The South Berkeley Public Library is quite a unique environment – there aren’t too many places one can check out Jane Austen and a jackhammer in the same location. RSM is excited to be designing the wayfinding and identity program for this public library. Tools from the lending library are used both literally and figuratively [...]
RSM principals Harry Mark and Martin Schwartz have just returned from a two week trip to China, having visited six cities and meeting on five exciting on going graphics projects. The meetings consisted of project presentations, coordination meetings, signage mock-up reviews, and marketing meetings, along with a bit of free time to take in the [...]
Working with the City of Rancho Cucamonga, RSM is enhancing the existing cultural plaza and public parking experience by designing a fun and energetic graphics program to engage the visitor and bring them to the many amenities of this Cultural Center – the events plaza, public library, theater, and conference facility.
The team at RSM designed [...]
RSM Design is excited to see the masterplan identity signage and graphics designed for the 7,000 acre community of Lake Nona, Florida recently implemented.
As the architectural graphics consultant for the Lake Nona community, RSM has orchestrated the design and followed the implementation of the signs for an area the size of Manhattan. The relationship with [...]
Cheers rang out in the office as the launch of RSM Design’s newly rebuilt and improved website made its debut last week after several months of dedicated work.
The goal was to take the best of the existing site and make it more engaging with greater depth of quality and information. Improvements include the featuring of [...]
Working with the City of Southlake, Texas and coordinating with TexDOT standards, full size mock-ups were created for onsite review. Using digital prints on plywood to confirm the scale of messages and signs, the team went through the area to find the best locations for each sign to ensure visibility and clarity. The mock-ups brought [...]
RSM Design joined Sonae Sierra and the talented design team behind Loop 5 to celebrate the grand opening in Weiterstadt, Germany. Being located close to Frankfurt Airport and Darmstadt, the home to the control center of the European Space Agency, provided the central design inspiration for this exciting retail destination. The specialty graphics center around [...]
RSM Design is excited to announce the completion of our environmental graphic design work for the first phase of development at the Sands Casino Resort Bethlehem located in eastern Pennsylvania.
The Sands Casino Resort Bethlehem complex is woven into the existing fabric of the de-commissioned Bethlehem Steel plant. It is one of the most dramatic and [...]
Architectural brand identity is what makes a place or project distinctive and recognizable. The brand image works to target a variety of audiences, creating awareness and conveying the environment’s and project’s unique value. A development’s future success rests on its image, its ability to create public awareness and customer loyalty.
A key factor in the image [...]
RSM Design worked closely with the Sands marketing and operations teams to develop the naming, branding, logos, environmental graphic design and signage for the food, beverage and entertainment venues within the casino and hotel areas of the complex…six very diverse venues ranging from an Irish pub to an urban gourmet market hall to a sophisticated evening martini [...]